-
Nick English
- Founder of Stridewise
- Posted on January 25, 2024 by Fardeen Khan
- Reviewed and edited by Niall Doherty
Nick English is the founder of Stridewise, described as “Boot Expertise for the Modern Man” 🥾
In a recent interview he shares…
The site generates 5 figures per month.
Revenue comes from many sources: affiliate commissions, on-site ads, YouTube ads, and more.
Before Nick started his website…
I worked as a health and fitness writer, mostly covering nutrition for outlets like Men’s Health, Popular Science, and World’s Strongest Man.
After a few years of working at a fitness content startup, I had a decent idea of ​​how to develop a profitable website and decided it was time to go out on my own.
👂 Sound familiar?
I have profiled a good number of people who have turned their previous work experience into a profitable company.
Could you do something similar? 🤔
How Nick came up with the idea for his website…
I found a counselor to help me learn what I had the best chance of living.
The consultant noticed my boots and asked if this was an idea I would be comfortable pursuing. I thought it was a great idea, ran the numbers and Stridewise was a green light.
If you can’t afford a consultant, try talking to friends and family, see if they have any good pointers or suggestions.
You could also try using ChatGPT for this 🤖
How did Nick’s site evolve…
I thought it would just be my hands holding a pair of boots and talking about the pros and cons, but as video became an increasingly important part of digital marketing, I ended up making videos about everything.
He started his YouTube channel in March 2018 and has since grown to 87,000+ subscribers 📈
As of this writing, I have watched 371 videos on the channel, so Nick has been putting out a video every week for almost 6 years.
The most popular video on the channel is from August 2018, with almost 1 million views…
- The 5 Best Men’s Boots You Can Buy…
The keys to developing Stridewise, according to Nick…
Posting regularly, maintaining a YouTube channel and working with link building companies
💬 Tips for anyone who wants to follow in his footsteps…
be prepared to spend years without profit!
… It took about three years of part-time work on my weekends to get to a point where I could quit my job.
If you want to make money right away, consider doing some freelance writing like Nick did to get started.
You will learn a lot earning a decent income much faster 😎
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